Signage is the first thing customers see, and it is signage that creates the first impression in your customers mind. It is essentially your most reliable form of promotion and one unfortunately that is often forgotten and left to the mercy of the elements.
Signage, like any major investment, needs protection. Without maintenance the appearance of the signage and the company’s image will be tarnished, ultimately leading to the replacement of signage in a shorter period of time than usual.
All external signage is particularly vulnerable to degradation. Rain water, together with atmospheric pollution, which contains acid and dirt particles, can quickly build up on the surface of signage. Bird droppings, insects and other detrimental substances add to this, and the acidic nature of such material can cause ingrained stains that may damage signage irrevocably.
Regular maintenance will ensure signage is always safe and does not pose a risk to staff, customers or the general public.
V & V Signs’ dedicated to the task of ensuring that its client’s image is never compromised by inconsistent or unsightly signage.
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